SCART®: the beautiful and useful aspect of waste
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SI HERA SHAREHOLDING 2023 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 Municipalities of Bologna Province 11.07% 11.07% 11.08% 11.14% 11.66% 12.28% 12.76% 12.83% 12.73%...
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Waste can become sofas, lamps, games, and musical instruments. But even stage sets, art objects and installations. How? We'll tell you about it in this project.
To transform waste into art and everyday objects to raise awareness and positively influence the mentality of recovery and reuse.
This has been the goal of the SCART® project for over 20 years. It is an ecological initiative based on the desire to breathe life back into materials that become waste every day. The result is, sofas, armchairs, tables, chairs, lamps, drawers, games, musical instruments, clothing, and installations, but also scenery for shows and costumes.
There are many initiatives at the Italian and international levels under the SCART® brand.
From the prestigious conventions with the Academies of Fine Arts of Florence, Bologna and Ravenna which, every year, involve numerous students in seminars and workshops at the Hera Group's facilities in Santa Croce sull'Arno and Pisa, to the creation of costumes and stage components (for example, for Andrea Bocelli's 2012 concert at the Teatro del Silenzio in Lajatico).
Also, on the occasion of the 2019 edition of the Barcolana, the historic international sailing regatta held every year in the Gulf of Trieste, the symbolic "Alice" was made from waste: a giant 10 metre long sardine was set up in Piazza dell'Unità, using about 5 thousand bottles and plastic bottles.
SCART® is an invitation to reflect on new intelligent, creative, and above all sustainable lifestyles and contributes to achieving targets 12.2, 12.4, 12.5, and 12.8 of the UN’s 2030 Agenda.
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