The academic contribution of Michael Porter and Mark Kramer offered through the article "Creating Shared Value How to reinvent capitalism-and unleash a wave of innovation and growth" affirms that companies can create shared value with policies and practices that strengthen their competitiveness, while responding to the needs of the communities in which they operate and the challenges of society.
In 2016, we started a process to define what 'Creating Shared Value' represents for the Hera Group, starting from what Porter and Kramer suggested and integrating it with the 2016 European Union communication on Corporate Social Responsibility.
Our activities, by nature strongly integrated into the socio-economic fabric of the territory, create shared value when they generate operating margins and, at the same time, respond to the drivers of the 2030 Global Agenda on Sustainable Development. Or the 'call to action' outlined by policies, international and local, and megatrends that point to a new direction in sustainability.
Since 2016, the Hera Group’s approach to sustainability integrates CSR with the CSV perspective and translates into activities and projects that:
- improve environmental and social sustainability performance mainly related to managed businesses (also, but not only, in relation to the law and industry regulation) - CSR;
- generate operating margins by responding to the drivers of the Global Agenda - CSV.
Page last updated 15th April 2024
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