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11/09/2020

Hera Group is main sponsor of the next Cycling World Championships, which will be held in Imola

Cycling_championships_870


The UCI Road World Championships are returning to Italy seven years after the 2013 edition in Florence, Tuscany. The Emilia-Romagna Region, the APT Servizi Emilia-Romagna Tourism Bureau, the FCI (Italian Cycling Federation) and the Imola2020 Organizing Committee, that together with the Main Sponsor Hera Group, have taken on the major challenge of organizing this international event for Elite Men and Women in what is a particularly difficult year.

From four quality bid files received, The Union Cycliste Internationale (UCI) chose that prepared by the Imola 2020 Committee thanks to a road race course that is as spectacular, tough and demanding, and state-of-the-art facilities offering essential required space to comply with the current laws and rules to ensure maximum safety during the current pandemic.

From the 24th to the 27th September 2020 the UCI Road World Championships for Elite riders will have its headquarters at Imola’s Enzo e Dino Ferrari Racetrack, a venue that epitomizes Italy’s place in the history of worldwide sport. This premium facility, highlights the excellence of Emilia-Romagna and Italy.

“The territory that our company takes care of day in and day out - says Tomaso Tommasi di Vignano, Executive President of Hera Group - has strong historical and emotional ties with cycling. Therefore, a rendezvous such as the World Cycling Championships has instantly lit up our enthusiasm. We are particularly happy that we will not only be sustaining this effort to the best of our ability but also through our services that will accompany the event to guarantee its sustainability and to help handle the fan flow efficiently. After all”, says Mr. Tommasi, “the pedals of these bikes remind us of the great effort invested by so many champions and are a source of inspiration for those, such as Hera, who strive to constantly propose something new and better, to continue to improve with time and aim for new goals, in the interest above all of the communities served”.  

“Coming back to Italy with the UCI Road World Championships - emphasizees the UCI President, David Lappartient - is a strong message for cycling and for the country and its people who suffered so much from Covid-19 in the early months of the pandemic. Imola and Emilia-Romagna will provide an extraordinary backdrop for our event that will reveal the best men and women riders in the world on selective courses. Our thoughts go out to Aigle and Martigny in Switzerland who have worked tirelessly for two years and thank you to Italy for accepting the challenge of organising these Championships in such a short time.”

 
 
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