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NEWS
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02/12/2019

The Hera Group ranked third-best in Italy for online communication

In the Webranking 2019 report on Italian digital communication conducted by Lundquist, in collaboration with Comprend, the Hera Group wins the third position distinguishing itself by the detailed view of the company and its activities and for the completeness of the web site sections focused on sustainability

 
Hera is still on the podium for web communication


Also this year the Hera Group is on the podium of online communication. In the Webranking 2019 edition, in fact, the multi-utility won the bronze medal. The study, published today in Corriere Economia, is conducted by Lundquist and the Swedish Comprend, the two expert digital communication companies that annually examine the corporate sites of the major Italian companies listed on the stock exchange, evaluating their communication strategies on the web in a national ranking. This year, the analysis includes 112 companies.

In the 18th edition of the report, Hera ranked 3rd with a score of 90/ 100, ahead of large companies such as Generali, Mondadori, Telecom Italia TIM and ERG. In first position Eni was classified with a score of 93.2 while the third step of the podium is occupied by Snam with a score of 91.3. Hera Group is the best company in the Utilities sector. All results are available at this link.

The third position on the podium is the detailed view of the company and its activities provided to the users of the institutional website. In particular, the multiutility proves to be close to the needs of various targets: Press and Careers sections, in fact, are particularly effective in communicating with the relevant public. Furthermore, the completeness of the sections dedicated to sustainability was much appreciated.

Not only. The Hera Group's communication also distinguished itself in the first edition of the ".Trust" dossier by Lundquist, which placed the multi-utility in the "Bronze Class" and, in particular, in the parameter of measurement named "Substance", in which the narration is supported by a unified vision of the company mission and by concrete examples of the commitment to this mission. In order to respond to the continuous input and to the new needs of users, in fact, a constant commitment to transparency and renewal of content is needed. This important result is only possible thanks to an incessant and careful team work aimed at excellence and response and dialogue with its stakeholders.

Since 2006, the year of its first entry into the top10 of the report, the Group has confirmed itself on the podium for 9 years.

 
Key information on webranking's survey
 

Sotto la lente

 
Hera Group stands out in the detailed view of the company and its activities and for the completeness of the sections dedicated to sustainability.
 
 
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